The Cost of Inconsistent Service

2018-09-27T09:43:49+10:00September 26, 2017|

We are ruthless as customers. One inconsistent product, One poor experience during a purchasing process, One meaningless and absent interaction with a sales assistant and that’s it. We are on the look out for somewhere new. According to this McKinsey & Company article a single negative experience has four to five times greater relative impact [...]

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